In scripture, a man’s name frequently refers to his reputation. The wise man values a good name far above the accumulated wealth of the entire world. Its value is priceless. A good name is what others think of a man resulting from his conduct. Unfortunately, many people throughout history have willingly sabotaged their good name in order to get gain and earthly pleasure. Yet, those who truly believe and trust the word of God know that “A good name is rather to be chosen than great riches.” With this in mind, the believer should reflect upon the long-term effects every decision brings upon his reputation. Reaping immediate gratification takes a back seat to the prolonged benefits of having a good name among other believers, the unsaved, and especially the Lord.
Today's passage comes from a portion of one of Christ's many parables (Luke 20:9). The interpretation of the parable declares that God sent prophets and priests to deliver His message to the Jewish people, but in the end He sent His own Son (Hebrews 1:2). In the parable, the Lord said, “I will send my beloved son: it may be they will reverence him when they see him” (Luke 20:13). The lack of reverence by the Jews did not take God by surprise. It was simply a legitimate offer to be right with God. Additionally, God intended for this parable to express an important truth: the Father expects mankind to reverence His Son. The world mocked Him, beat Him, and eventually executed Him as though He was a hardened criminal. Should we be surprised when people today fail to reverence the Son as they refuse to trust Him as Saviour?
The Bible employs the word “reverend” only once. Studying the context offers one appropriate definition and acceptable usage. Unfortunately, the vast majority of believers are unaware that the title “reverend” has been inappropriately usurped to apply to men. This reflects how far so-called Bible teachers and preachers have strayed from God's holy precepts. God wants Christians to show proper respect to a man of God, but the title “reverend” should never be used to address him. There is only one Name that is reverend and that is the Lord’s. An English Baptist pastor and author, Robert Robinson, who wrote the hymn, Come Thou Fount of Every Blessing, abhorred the pomp assumed by many of his ministerial colleagues. He once said, “I wonder why any man should be so silly as to call me Reverend.” Only one is worthy of all praise and honour and that is the Lord (Psalm 99:3; Revelation 4:8).
